Located on the outskirts of Riyadh and along Jafiliya road, the site presents an opportunity to create a new gateway to the city of Riyadh. Site access has been a key challenge for the design of this new masterplan as it is bordered by two highways and a major interchange.
The brief requires a commercial programme to serve as a platform for vehicular services such as showrooms, workshops, driving schools, warehouses etc. The concept idea draws inspiration from motion and creates circular dynamic grid, articulated through a central green spine that would be visible from the incoming interchange towards the city.
To attract different type of users and especially families, the proposed masterplan will offer existing new destinations within the city of Riyadh such as an autodrome, Last Exit themed food truck park and a boxpark retail theme.
| Clients |
Al Anwa Holdings |
| Type |
Masterplan / Commercial |
| Location |
RIYADH, SAUDI ARABIA |
| Area |
1,102,671 m² |
| Scope |
Master Planning |
| Status |
Concept Design |